Geely auto news

Report: Chinese automakers hope to boost exports

We've heard for years that Chinese automakers hoped one day to export their wares to the United States. Ironically, the global economic slowdown could be what gives the Chinese incentive to finally make it happen.

Chinese automakers ramped up production capacity to meet surging demand at home only to see the local economic conditions slow from 30 percent growth in 2010 to just 2.5 percent in 2011. On top of that, the Chinese auto marketplace has now become crowded with foreign and domestic competitors.

"The rapid growth phase of China's auto market is coming to an end, and we see exports as one possible outlet for all the capacity we have built up," Xing Wenlin, Great Wall Motor vice president in charge of overseas markets, tells Reuters. Great Wall's Phenom concept (pictured above) was shown a few years ago as a possible export model.

While most Chinese-made cars aren't up to American quality expectations, developing automotive markets like Egypt, Ukraine, Brazil and Indonesia are clamoring for cheap, reliable transportation. Chinese automaker Chery said earlier this year it would be selling cars in Europe by 2015.

Geely's purchase of Volvo in 2010 has boosted the Chinese company's automotive technology expertise and could help it achieve its goal of doubling exports to 70,000 units this year. While the U.S. is still out of reach for most Chinese automakers, Geely may begin selling a Chinese-made car in the UK by the end of this year. If successful there, a logical next market would be North America.

Report: Geely announces $11 billion investment in Volvo

No matter where the funding comes from, the investment is meant to aggressively drive the Volvo brand in the Chinese market, where the Swedish brand sold about 50,000 cars last year. Geely wants Volvo to account for 20 percent of the premium car market in just three years(!) with a target of 200,000 vehicles for 2014. It's all part of an ambitious plan to double Volvo sales over the next ten years, and for its stewardship, Geely will get a new premium brand for China that uses Volvo tech and engineering. In addition, the two brands will be combining their purchasing power to get better deals from suppliers and small engine and electric vehicle development will also be shared between Volvo and Geely.

As the last Swedish brand standing, it's heartening to see that Geely has designs on increasing Volvo's sales. Here's hoping the recently voracious appetite for cars in the Chinese market doesn't shortchange American buyers looking for Nordic iron.

Rumormill: Volvo bidding for (parts of) Saab

Volvo is reportedly interesting in getting out its checkbook in search of a production parts bargain over at Saab. No, the 9-5 likely won't be wearing a Volvo badge any time soon, but the tooling that helped build parts for the big sedan could one day be in a Volvo factory.

SaabsUnited quotes an unnamed source who states that Volvo is interested in purchasing tooling from the Saab bankruptcy estate. The source reiterated that Volvo isn't interested in any production at the Trollhättan factory, adding that the purchased parts would likely travel to China for use by Volvo owner Geely.

While we're putting this story in the rumormill for now, purchasing expensive tooling at a fire-sale discount sounds like a potentially brilliant idea for Geely and Volvo. Volvo could soon begin building vehicles in China to expand its presence in the emerging market, and it always helps to get such a project off the ground with some high-quality parts that obviously haven't been used much lately.

Report: Volvo designer Horbury headed to China with Geely

Bringing a steady-handed designer to lead its styling efforts will help Geely stand apart from its sometimes weirdly penned compatriots. Looking at what the British designer accomplished during his tenure at Volvo, going from iconoclastic boxes to a decidedly curvy design revival in Gothenburg, he's already masterminded what Geely needs to accomplish. The best part is that it's not a loss of design continuity for Volvo, as he'll stay on there, but it's a whole new playground for Mr. Horbury to devise a new design language.

This should be interesting.

Geely channels London's iconic taxi with Englong SC7-RV for Shanghai

Chinese automaker Geely is part owner of Manganese Bronze, which makes the famous black taxi cabs for the UK and Chinese markets. But while a pricey cab makes sense for the UK, a high-dollar cab in China isn't always profitable. For that reason, Geely will introduce the Englong SC7-RV next week at the Shanghai Motor Show.

While the instantly recognizable UK taxi does its job well, it utilizes a platform that is totally unique. By contrast, the Englong SC7-RV will reportedly use a platform from Geely's existing fleet. And since the parts are common and the production will likely occur in China, costs are expected to dip considerably. And if you ask us, the SC7-RV actually manages to look kind of cool. Even better for prospective taxi owners in China, this livery special will likely make it to production.

Gallery: Geely Englong SC7-RV

Report: Volvo moves away from 'premium' image

Volvo should no longer be lumped into the premium category, according to the wishes of CEO Stefan Jacoby. It's not that the cars aren't good, but according to Autocar, Jacoby thinks it sends the wrong message. "It sounds like a pricing strategy, and it's got an expensive ring to it," he tells the UK pub. Having recently come to Volvo from a tenure as CEO of Volkswagen's American operation, Jacoby has no illusions about where his new brand sits. This latest statement dovetails with an earlier assertion of his that it's too early for Volvo to consider gunning for the BMW 7 Series or Mercedes S-Class, directly contradicting Li Shufu, chairman of new owner Geely.

Rather than put on airs, Jacoby wants Volvo to emphasize its unique Swedishness to stand apart from the herd. Going after the territory well-covered by the German juggernauts hasn't set Volvo's sales off in search of the 800,000 units per year Jacoby wants to be shifting come 2020, which lends a certain credence to the new strategy.

Yes or No? Jacoby reportedly says Volvo isn't ready for a 7 Series rival

Just days after Geely purchased Volvo from Ford, the Chinese automaker's chairman, Li Shufu, proclaimed that the Swedish automaker needed a 7 Series fighter. Shufu's idea makes a lot of sense, at least in the large car-loving China market, where Volvo leadership wants to push a lot more metal. But when Shufu stated that Volvo needed to go big, he admitted that he needed to sell the idea to the company's new board. According to Autocar there is at least one very important vote that doesn't like the idea - at least not yet.

New Volvo CEO Stefan Jacoby reportedly called the idea of a Volvo that can go toe to toe with a Mercedes-Benz S-Class "a step too early." The British site claims that Jacoby prefers to hold off on going further upscale until after Volvo reaches its goal of 800,000 sales per year within the next five years.

So who's right here? Shufu undoubtedly knows the China market very well, and he's thinking that the key to China's collective heart comes in the form of a sedan with a lot of rear leg room. Jacoby, on the other hand, is taking a more pragmatic approach; use the company's funds to spur overall growth and then look upmarket once the company reaches its volume goals. Add in the fact that Jacoby already experienced first-hand how tough it can be to bring a new large luxury vehicle to market (Volkswagen Phaeton, anyone?), and we can see why the new Volvo CEO is preferring to play it slow.